Targeted and brand appropriate local advertising is the "last mile" of marketing.
ImageSpan can effectively supply local affilates or branch offices content at a national level.
ImageSpan has over 7,000 professional videographers and 400 independant photographers available to
shoot and upload raw content for your brand's exclusive Rights Managed use in national or
local advertising markets.
ImageSpan can send out a local job request to capture raw local video content and image stills, batch ingest the content into its Rights Management module, then turn the content into Local or National Advertising through its AdMaker module.
ImageSpan can send out a local job request to capture raw local video content and image stills, batch ingest the content into its Rights Management module, then turn the content into Local or National Advertising through its AdMaker module.
Research informs us that there are over 30.5m small businesses in the US — almost all of which fall
under some franchise, brand or sell branded products. The size of the local advertising
market has now dwarfed national and brand advertising with an estimated $605bn in local
advertising dollars expeditures.
Companies like Office Depot spend 80% of their advertising budget on local advertising, Chrysler dealerships spend $1.47 billion, and McDonald's local spending has grown 11% per year while national advertising has flat-lined.
ImageSpan has addressed this seismic shift in advertising with its entire suite of offerings perfectly suited for local advertsing.
Companies like Office Depot spend 80% of their advertising budget on local advertising, Chrysler dealerships spend $1.47 billion, and McDonald's local spending has grown 11% per year while national advertising has flat-lined.
ImageSpan has addressed this seismic shift in advertising with its entire suite of offerings perfectly suited for local advertsing.
